Laci’s the first to admit she doesn’t typically fit the mold. She’s a girl with a shoe addiction, who loves to travel, and will never say no to hip-hop classes, golf, yoga, hunting, archery, or fishing. Being out of her comfort zone launched her into handling PR for some of the most well-known brands in the outdoor industry. Not only assisting in product launches, but also brands, and their company milestones, has landed her clients on the covers of the top industry publications. This also earned her a spot on the inaugural 40 Under 40 list from SHOT Business. Laci truly believes life is meant to be an epic adventure, which is what keeps her loving the opportunities for growth within the outdoor space.